In this episode of The Maverick Paradox Judith talks to Don Cooke. They talk about how focus and commitment can led to motivation for your team and how to avoid your employees from becoming out of sync with the organisation. Don believes that companies need to collaborate with their customers. His 3Cs process can improve employee performance to enable this to happen.

The need to be Maverick and understand what solution you have to offer, rather than what you have to sell can make a big difference in business.

Don is unconventional and is currently working as an e-learning specialist. He is working on some of the biggest e-learning projects in the country.

His LinkedIn profile is here. 

You can find out where to listen to Episode 26 on one of the popular podcast platforms here.

For those happy to listen through their browser … enjoy!


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